Monday, Sep. 28, 1925

United Cigar Hose

Cigars and cigarets, smoking articles of all kinds, then chewing gum and candy, then safety razors and toilet articles, then radio equipment--such has been the growing repertoire of the United Cigar Stores.

Not by way of increasing its cigar store repertoire, but by way of branching into sales of another product in separate stores, the United Cigar Stores Co. last week organized a subsidiary--"The Big Value Sales Co." The capitalization of the subsidiary is only $25,000. At first there is to be a single experimental store in Manhattan, although sites for 50 more have been selected if the first succeeds.

Nothing to do with tobacco or candy is on the program of the new organization. It begins by selling hosiery. It will expand to include men's furnishings and women's underwear.

Asked a jokester: "Will the public soon be advised that it can have 13 green certificates with every union suit it buys on Saturday?"