Hunting Magazines

As one of the richest men in the U.S. (estimated daily income: $200,000), Texas Oilman Haroldson Lafayette Hunt has already pushed into radio and TV with his nationwide Facts Forum programs (TIME, Jan. 11). He also puts out a monthly house-organ Facts Forum News, which goes free to a mailing list including Congressmen, radio-TV stations, newspapers, commentators, etc. Last week word got out that Oilman Hunt had bigger publishing ambitions. To Manhattan he had sent a representative to try to buy two big national magazines, monthly Coronet (circ. 3,565,122) and biweekly Collier's (circ. 2,818,003). In his hunt for a big national magazine at both places Hunt got the same answer: no sale.

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