Monday, Apr. 12, 1954
Ford Pulls Ahead
In the auto sales race this year, Ford hopes to bump Chevrolet out of first place, Buick aims to take over third from Plymouth. Last week, as the first-quarter production returns were in, both Ford and Buick were out in front of their competitors. In the first three months, Ford turned out 369,620 cars while Chevrolet made 358,769. Buick's production of 131,-775 was well ahead of Plymouth's 99,573.
This is not the first time Ford has pulled ahead of Chevy; it did so briefly in 1952 until material shortages and smaller capacity forced it to fall back. But this year, with plenty of materials and capacity, it hopes to keep its lead.
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