Monday, Jul. 05, 1954

Name Change

After 101 years, the Curtis Publishing Co. decided to change the name of its monthly Country Gentleman (circ. 2,571,624) to one more in keeping with its editorial content. Starting in September, Country Gentleman's logotype will have an addition: The Magazine for Better Farming, in small letters. Later the small type will grow, and Country Gentleman will get its new name: Better Farming.

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