New Products

On the market last week were:

P: Toy vinyl clams, made by J. A. Hagen & Co. after nature's model, in two handy sizes, Big Squirt and Little Squirt, designed to make any shrimp whistle with glee. Price: 59-c- a set.

P: A "Lie Detecto" from Manning Manufacturing Co. for junior G-men, with suggested tot teasers ("Do you like school?"), and little-white-lie ratings from "Could Be" to "Big Whopper." Price: $12.95.

P: A slide converter, offered free by Icelandic Airlines, which changes American clothing sizes to European, pints to liters, Fahrenheit to centigrade, and reveals a hefty 90-60-90 as a svelte 36-24-36, making one man's meter another man's person.

P: Latest of the persuaders, a rig of FM speakers to spur impulse buying at point of sale. The Sellaprompter, installed by Robolease Corp., bleats a 5 1/4-sec. sales "prompt" for individual products over speakers 33 times hourly. Big Brother shows its mercy by interrupting prompts for music, is paid for by product manufacturers (e.g., Borden, Heinz, Pillsbury, General Foods). Cost per message: 1/5-c-.

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