Born. To Winston Spencer Churchill, 24, Sir Winston's eldest grandson and namesake, now a BBC broadcaster, and Minnie d'Erlanger, 24, daughter of BOAC's former chairman; their first child, a son; in London.

Born. To Peter Sellers, 39, kinetic British comedian (30 films in ten years, among them Dr. Strangelove, A Shot in the Dark), and Second Wife Britt Eklund, 22, blonde Swedish screen starlet: a daughter (his third child); in London.

Divorced. Baron Heinrich Thyssen-Bornemisza, 43, heir to a $45 million West German coal and steel fortune; by Fiona Campbell-Walter, 32, onetime London fashion model; after eight years of marriage, two children; in Lugano, Switzerland.

Divorced. Madeleine Carroll, 59, beauteous British-born star of the 1930s and '40s (The Thirty-Nine Steps, Cafe Society); by Andrew Heiskell, 49, board chairman of Time Inc.; on grounds of desertion; after 15 years of marriage, one child; in Litchfield, Conn.

Died. Alan Freed, 43, big daddy of rock 'n' roll in the mid-1950s, making as much as $200,000 a year on radio and TV until he was caught accepting some $30,000 in record-company payola in 1959, got a six months' suspended sentence and faded from earshot; of uremia; in Palm Springs, Calif.

Died. John McCulloch Spencer, 47, Vermont Democratic politician who in 1962 was campaign manager in the upset election of Governor Philip Hoff (Vermont's first Democrat in 107 years), last year suddenly resigned as Hoff's chief aide and state party chairman with a public announcement that he was an incurable alcoholic; of cirrhosis of the liver; in Gardner, Mass.

Died. William Buckingham, 62, research engineer for Western Union Telegraph Co., who in 1961 developed the U.S. Nuclear Bomb Warning System, which is installed in 99 target areas and will, through supersensitive photoelectric devices, instantly pick up the first heat and light waves from a nuclear explosion, thus alerting military commanders moments before it and all other communication systems are knocked out; of cancer; in Southampton, N.Y.

Died. Arthur Pew Jr., 66, grandson of Sun Oil Co. Founder Joseph Pew, and one of the five Pews on Sunoco's board of directors, who in 1933 as vice president in charge of manufacturing gave French Chemist Eugene Houdry the labs and financial backing that led to the Houdry catalytic refining process, which produced the first high octane gas; of a heart attack; in Philadelphia.

Died. Maurice Pate, 70, co-founder and executive director of UNICEF, a career relief worker who with Herbert Hoover in 1946 organized the United Nations' International Children's Emergency Fund, which now operates as a health, education and welfare program in 116 nations on a $30 million annual budget, more than $2,000,000 of which it gets from "trick or treat" Halloween boxes and $2,250,000 from its Christmas and greeting cards; of a heart attack; in Manhattan.

Died. Pierre Cardinal Gerlier, 85. Archbishop of Lyons, early advocate of ecumenism, champion of French worker-priests, and central figure in French Agnostic Edouard Herriot's 1957 deathbed conversion to Roman Catholicism; of a heart attack; in Lyons.

Died. Nick Altrock, 88, baseball buffoon, a fair-to-middling American League pitcher (84-75) who in 1921 with fellow Washington Senator Al Schacht decided to play it for laughs, devised a pre-game routine of pretzel-armed pitching and pratfall base running that helped pack the parks for twelve years, even though, for reasons neither wanted to talk about, the two men spoke not a word to each other from 1927 on; in Washington.

Died. Fred Dickinson Letts, 89, retired judge of Washington, D.C.'s U.S. District Court, who in 1958 set up the three-man board of "monitors" that for three years watched over Jimmy Hoffa's Teamsters; of a heart attack; in Washington.

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