Monday, Oct. 28, 1974

Died. Josef Krips, 72, Vienna-born conductor who rebuilt the musical life of his war-ravaged birthplace from 1945 to 1950, later led London's Symphony Orchestra, Buffalo's Philharmonic and San Francisco's resurgent symphony, and was renowned for mellow "singing" interpretations of Mozart and Beethoven; of lung cancer; in Geneva.

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Died. Edward Vincent Sullivan, 73, gossip columnist ("Little Old New York") for the New York Daily News and TV impresario nonpareil; of cancer of the esophagus; in Manhattan. Sullivan began as a sportswriter in the 1920s, moved to the Broadway celebrity beat in the 1930s and dabbled as master of ceremonies in vaudeville. In 1948, CBS tapped him as host of a variety show the network launched on a shoe-string budget; Sullivan hired Dean Martin and Jerry Lewis at $200 for his opener. Toast of the Town (later The Ed Sullivan Show) was gored by critics but cherished by millions of fans; their loyalty kept it on the air until 1971. Sullivan's bashful, stiff-necked, tongue-tied and knuckle-crackingly nervous mannerisms won him as much affection as ridicule. Comedians competed to crack a smile on his stony face; mimics used him as a lab specimen. His malapropisms became legend. "Let's hear it for the Lord's Prayer," he once intoned after Sergio Franchi sang that hymn. A shrewd judge of talent, Sullivan introduced 25,000 performers to American TV, many, such as Bob Hope, Elvis Presley, the Beatles and Liza Minnelli, for the first time. His formula was simple: "Open big, have a good comedy act, put in something for children and keep the show clean."

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Died. Robert J. Kleberg Jr., 78, baronial Texan cattleman; of stomach cancer; in Houston. As president of the family-owned King Ranch Inc., Kleberg managed 12 million acres of land on four continents, an area larger than Belgium. Over four decades, he used the rich oil and gas revenues of King Ranch's Texas spread (roughly the size of Rhode Island) to subsidize his first love, ranching, and his hobby, racing horses (among them Assault, 1946 Triple Crown winner). When drought threatened the King herds in 1917, Kleberg painstakingly began breeding Indian Brahman bulls with Texas shorthorns to produce a new and hardy breed, the Santa Gertrudis; their toughness enabled him to expand to such forbidding pastures as the Brazil ian jungle, Australia's outback and the plains of Morocco. Well into his 70s, the gauntly handsome, gimlet-eyed centimillionaire rose near dawn to ride herd with his feudally loyal vaqueros, lassoing calves and searing them with the King Ranch's running-W brand.

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Died. Claude B. Cross, 80, cherubic Boston trial lawyer whose skills in jugular cross-examination failed to save alleged Communist Agent Alger Hiss in 1950 in his second trial for perjury, one of the major courtroom dramas of the cold war era. (The principal witness against Hiss was ex-Communist and former TIME Senior Editor Whittaker Chambers.) Cross remained convinced of his client's innocence, and was preparing a motion to re-admit Hiss, who is now lecturing and writing, to the Massachusetts bar when he succumbed to cancer in Brookline, Mass.

-Died. Edgar Charles ("Sam") Rice, 84, slight (5 ft. 9 in., 150 Ibs.), quick Hall of Fame outfielder who punched out 2,987 base hits (his lifetime batting average was .322) with his choppy swing in two decades (1915-34) of major league play, mostly for the Washington Senators; of cancer; in Silver Spring, Md.

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